{"id":11162,"date":"2018-08-07T17:05:06","date_gmt":"2018-08-07T16:05:06","guid":{"rendered":"https:\/\/www.riskinsight-wavestone.com\/?p=11162\/"},"modified":"2019-12-31T09:41:33","modified_gmt":"2019-12-31T08:41:33","slug":"interview-ubble-verification-identite-video","status":"publish","type":"post","link":"https:\/\/www.riskinsight-wavestone.com\/en\/2018\/08\/interview-ubble-verification-identite-video\/","title":{"rendered":"L\u2019INTERVIEW D\u2019UBBLE \u2013 VERIFICATION D\u2019IDENTITE VIA LA VIDEO"},"content":{"rendered":"

Dans le cadre des Banking CyberSecurity Innovation Awards, ubble<\/strong> a re\u00e7u le prix IA et lutte contre la fraude<\/strong>. Elle permet aux consommateurs de confirmer facilement et en toute s\u00e9curit\u00e9 leur identit\u00e9 en ligne et d’utiliser dans le monde digital leurs documents d\u2019identit\u00e9 physique r\u00e9galiens de fa\u00e7on fiable, pratique, et respectueuse de la vie priv\u00e9e. Voici l\u2019interview de sa repr\u00e9sentante, Juliette Delano\u00eb qui d\u00e9taille pour nous comment sa solution contribue \u00e0 la cybers\u00e9curit\u00e9 de la banque de demain.<\/em><\/p>\n

Comment l’id\u00e9e vous est-elle venue ?<\/h2>\n

Juliette Delano\u00eb<\/strong> \u00e9voque l’importance de la transformation digitale des grands groupes : \u00ab\u00a0de plus en plus de biens et services peuvent \u00eatre souscrits ou consomm\u00e9s en ligne. En particulier, la v\u00e9rification des identit\u00e9s en ligne est un enjeu fondamental pour que la r\u00e9volution digitale soit vecteur de progr\u00e8s durable pour la soci\u00e9t\u00e9\u00a0\u00bb<\/em>. La combinaison des exp\u00e9riences des fondateurs a permis de d\u00e9velopper un produit permettant via le flux vid\u00e9o, d’identifier \u00ab\u00a0et de prot\u00e9ger les individus dans le monde digital, en permettant d\u2019y utiliser les documents d\u2019identit\u00e9 physique r\u00e9galiens de fa\u00e7on fiable, pratique, et respectueuse de la vie priv\u00e9e\u00a0\u00bb.<\/em><\/p>\n

Quel est le plus grand risque de s\u00e9curit\u00e9 pour les banques et pour ses clients selon vous ? Comment r\u00e9pondez-vous \u00e0 la menace qui p\u00e8se sur les banques ?<\/h2>\n

Juliette Delano\u00eb<\/strong> met en parall\u00e8le l’importance d’avoir des parcours digitaux agr\u00e9ables et rapides pour leurs utilisateurs et la n\u00e9cessit\u00e9 d’en assurer la s\u00e9curit\u00e9 : \u00ab\u00a0l\u2019entr\u00e9e en relation, \u00e9tape tr\u00e8s critique de l\u2019exp\u00e9rience utilisateur, avait lieu il y a quelques ann\u00e9es exclusivement en boutique, mais avec l\u2019arriv\u00e9e des n\u00e9o-banques, et de la g\u00e9n\u00e9ration des millenials, cette \u00e9tape se digitalise et s\u2019automatise rapidement<\/em>\u00a0\u00bb. Il convient donc de conserver cette opportunit\u00e9 mais de faire attention aux enjeux s\u00e9curitaires qui se dessinent et notamment aux \u00ab\u00a0nouveaux types de fraudes propre au digital qui se d\u00e9veloppent \u2013 comme l\u2019utilisation de faux documents d\u2019identit\u00e9 pour ouvrir un compte bancaire en ligne\u00a0\u00bb<\/em>.<\/p>\n

L’enjeu pour les RSSI aujourd’hui est de parvenir \u00e0 concilier la facilit\u00e9 d’impl\u00e9mentation, la simplicit\u00e9 d’utilisation des solutions de s\u00e9curit\u00e9 avec une technologie s\u00e9curis\u00e9e. Comment convaincre un RSSI de la pertinence de votre solution et de la s\u00e9curit\u00e9 du produit ? Quels sont les diff\u00e9renciateurs qui vous d\u00e9marquent sur le march\u00e9\u00a0?<\/h2>\n

Ubble <\/strong>propose aux RSSIs de tester la solution en partageant sa conviction profonde que \u00ab\u00a0le mouvement (donc la vid\u00e9o) est indispensable \u00e0 la v\u00e9rification des visages comme des documents (hologrammes, reflets), et nous d\u00e9veloppons des technologies qui v\u00e9rifient les identit\u00e9s non pas sur la base de simples images, mais sur un flux de vid\u00e9o en streaming\u00a0\u00bb<\/em>. En effet, les streams vid\u00e9o, la computer vision et le deep learning permettent d’\u00e9viter la fraude. Ainsi il n’est pas possible de \u00ab\u00a0pr\u00e9senter un document d’identit\u00e9 qui soit une simple photocopie [ou \u2026] d’utiliser le document de quelqu’un d’autre\u00a0\u00bb<\/em>. L’atout de la solution r\u00e9side \u00e9galement dans une exp\u00e9rience utilisateur ais\u00e9e et agr\u00e9able pour un client de bonne foi.<\/p>\n

Quelles sont les synergies entre votre innovation et les solutions de s\u00e9curit\u00e9 bancaires existantes \u00e0 l’heure actuelle\u00a0?<\/h2>\n

Ubble<\/strong> explique\u00a0: \u00ab\u00a0nos technologies r\u00e9pondent \u00e0 une faille s\u00e9curitaire nouvellement cr\u00e9\u00e9e, que les solutions existantes n\u2019adressent pas, ou seulement partiellement. Nos technologies sont en parfaite synergie avec les syst\u00e8mes mis en place par les banques, et viennent s\u2019ajouter pour combler la faille s\u00e9curitaire cr\u00e9\u00e9e lors de la digitalisation et de l\u2019automatisation de l\u2019entr\u00e9e en relation<\/em> \u00bb.<\/p>\n

Comment voyez-vous la banque de demain en 3 tendances ? Quelles opportunit\u00e9s pour la cybers\u00e9curit\u00e9 dans la banque de demain\u00a0?<\/h2>\n

Selon ubble<\/strong>, le futur verra l’apparition d’un nouveau r\u00f4le pour la banque : la banque de demain \u00ab\u00a0sera un des services les plus s\u00e9curis\u00e9 dans le monde digital<\/em>\u00a0\u00bb. La start-up pr\u00e9voit ainsi que \u00ab\u00a0la banque de demain [sera amen\u00e9e \u00e0 jouer] un r\u00f4le s\u00e9curitaire fort dans le monde digital en g\u00e9n\u00e9ral. En tant qu\u2019acteur de confiance qui conna\u00eet ses clients, elle pourra attester de leur identit\u00e9 aupr\u00e8s d\u2019autres fournisseurs de services <\/em>\u00bb.<\/p>\n

Pour en savoir plus\u00a0: http:\/\/www.ubble.ai<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Dans le cadre des Banking CyberSecurity Innovation Awards, ubble a re\u00e7u le prix IA et lutte contre la fraude. Elle permet aux consommateurs de confirmer facilement et en toute s\u00e9curit\u00e9 leur identit\u00e9 en ligne et d’utiliser dans le monde digital…<\/p>\n","protected":false},"author":21,"featured_media":9362,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/tmpl-one.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[36,3224],"tags":[533,3287,145,3305,3016],"coauthors":[807,3023],"class_list":["post-11162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cybersecurity-digital-trust","category-digital-identity","tag-banque","tag-bcsia","tag-iam","tag-identity-access-management","tag-intelligence-artificielle"],"acf":[],"yoast_head":"\nUBBLE : V\u00e9rification de l'identit\u00e9 des utilisateurs via la video - RiskInsight<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.riskinsight-wavestone.com\/2018\/08\/interview-ubble-verification-identite-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UBBLE : V\u00e9rification de l'identit\u00e9 des utilisateurs via la video - RiskInsight\" \/>\n<meta property=\"og:description\" content=\"Dans le cadre des Banking CyberSecurity Innovation Awards, ubble a re\u00e7u le prix IA et lutte contre la fraude. 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