{"id":11469,"date":"2018-12-21T12:42:30","date_gmt":"2018-12-21T11:42:30","guid":{"rendered":"https:\/\/www.riskinsight-wavestone.com\/?p=11469\/"},"modified":"2021-08-23T14:41:13","modified_gmt":"2021-08-23T13:41:13","slug":"radar-start-ups-privacy","status":"publish","type":"post","link":"https:\/\/www.riskinsight-wavestone.com\/en\/2018\/12\/radar-start-ups-privacy\/","title":{"rendered":"Des start-ups opportunistes et audacieuses sans \u00eatre r\u00e9ellement innovantes sur le segment privacy"},"content":{"rendered":"

25 mai 2018, le r\u00e8glement g\u00e9n\u00e9ral sur la protection des donn\u00e9es (RGPD) entre en vigueur.\u00a0Il encadre l\u2019exploitation des donn\u00e9es \u00e0 caract\u00e8re personnel des citoyens europ\u00e9ens. Les entreprises doivent respecter les obligations du RGPD sous peine de sanctions de la CNIL dont la plus redoutable est une amende culminant \u00e0 4% du chiffre d\u2019affaires mondial annuel. Des start-ups en cybers\u00e9curit\u00e9 fran\u00e7aises surfent sur ces dispositions r\u00e9glementaires. N\u00e9es avec le r\u00e8glement g\u00e9n\u00e9ral sur la protection des donn\u00e9es, elles n\u2019ont souvent que 1 ou 2 ans d\u2019existence sur le march\u00e9 et se situent dans une phase d\u2019amor\u00e7age ou de d\u00e9veloppement de leur business model (seed ou s\u00e9rie A). Dans le prolongement du radar des start-ups cybers\u00e9curit\u00e9 2018 Wavestone, passons en revue ces jeunes pousses accompagnant les particuliers et les entreprises sur le RGPD….<\/em><\/p>\n

\"\"<\/figure>\n

Des start-ups qui aident les particuliers \u00e0 prot\u00e9ger leur vie priv\u00e9e<\/h2>\n

Selon la CNIL,\u00a09 Fran\u00e7ais sur 10 sont pr\u00e9occup\u00e9s par l\u2019exploitation de leurs donn\u00e9es personnelles<\/strong>.\u00a0Des\u00a0start-ups\u00a0proposent\u00a0aux\u00a0individus\u00a0des\u00a0applications de contr\u00f4le des donn\u00e9es personnelles disponibles sur Android ou\u00a0IOS\u00a0:<\/strong><\/p>\n

    \n
  • Skeep <\/strong>permet de g\u00e9rer l\u2019acc\u00e8s aux donn\u00e9es personnelles sur les r\u00e9seaux sociaux et les\u00a0newsletters.<\/li>\n
  • L\u2019application mobile\u00a0Fair&Smart <\/strong>est un\u00a0\u00ab\u00a0personal\u00a0data store\u00a0\u00bb au sein duquel le particulier peut effectuer ses requ\u00eates\u00a0aupr\u00e8s d\u2019une entreprise au titre du RGPD.<\/li>\n
  • Les cookies publicitaires et analytiques auxquels sont rattach\u00e9s des donn\u00e9es personnelles sont soumis \u00e0 une obligation d\u2019information et de consentement de l\u2019internaute par le RGPD.\u00a0La start-up\u00a0Audito <\/strong>l\u2019a bien compris et a mis au point l\u2019application\u00a0Cookie Check <\/strong>o\u00f9 les particuliers peuvent consulter les caract\u00e9ristiques des cookies des sites visit\u00e9s et s\u00e9lectionner ceux qu\u2019ils souhaitent garder ou supprimer.<\/li>\n<\/ul>\n

    Des start-ups qui assistent les entreprises dans leur mise en conformit\u00e9 RGPD<\/h2>\n

    Depuis les d\u00e9buts du RGPD, les grandes entreprises pr\u00e9parent leur mise en conformit\u00e9 au r\u00e8glement.<\/p>\n

    Les grands comptes veulent disposer d\u2019outils logiciels adapt\u00e9s pour leur Data Protection Officer (DPO) et leurs employ\u00e9s. Le RGPD impose un Data Protection\u00a0Officer\u00a0aux administrations, aux grandes entreprises et aux PME collectant des donn\u00e9es\u00a0personnelles.\u00a0Les\u00a0PME et ETI inscrivent peu \u00e0 peu la mise en conformit\u00e9 r\u00e9glementaire sur leur liste des priorit\u00e9s. Les logiciels d\u2019accompagnement r\u00e9glementaire de start-ups comme\u00a0Didomi<\/strong>,\u00a0Visions\u00a0ou\u00a0encore\u00a0Smart GDPR\u00a0<\/strong>arment\u00a0les entreprises face\u00a0aux exigences du\u00a0RGPD.<\/p>\n

    Leurs logiciels SaaS de gouvernance de donn\u00e9es\u00a0incluent\u00a0des\u00a0fonctionnalit\u00e9s incontournables :<\/p>\n

      \n
    • Le registre des traitements de donn\u00e9es personnelles de l\u2019entreprise<\/strong><\/li>\n
    • La collecte des consentements des individus<\/strong><\/li>\n
    • Le suivi des violations de donn\u00e9es\u00a0<\/strong><\/li>\n
    • L\u2019acc\u00e8s \u00e0 la documentation l\u00e9gale relative \u00e0 la mise en conformit\u00e9 au RGPD<\/strong><\/li>\n<\/ul>\n

      La plupart des start-ups d\u00e9tect\u00e9es vont au-del\u00e0 de ces fonctionnalit\u00e9s\u00a0<\/strong>pour se faire une place sur le march\u00e9. Elles proposent des modules subsidiaires : des outils de calcul et de mod\u00e9lisation des risques, des simulations d\u2019audit, des MOOCs pour DPO par exemple. Qualitadd<\/strong>,\u00a0<\/strong>Datae<\/strong> et Smart\u00a0GDPR<\/strong>\u00a0rentrent\u00a0dans\u00a0cette cat\u00e9gorie\u00a0de start-ups\u00a0qui\u00a0ont su enrichir leur offre.<\/p>\n

      Des solutions de s\u00e9curit\u00e9 standards mais des d\u00e9marches de cr\u00e9ation novatrices<\/h2>\n

      Les grandes entreprises veulent avant tout ma\u00eetriser leur risque de conformit\u00e9<\/strong>. Les start-ups fran\u00e7aises r\u00e9pondent \u00e0 cette attente par une large offre de logiciels. Dans la majorit\u00e9 des cas, elles manquent cependant d\u2019innovation sur le plan technologique car les logiciels d\u00e9velopp\u00e9s sont des plateformes SaaS classiques adapt\u00e9es \u00e0 la protection de donn\u00e9es.\u00a0En revanche, les d\u00e9marches de cr\u00e9ation des start-ups\u00a0sont\u00a0parfois audacieuses.<\/p>\n

      Quand la fonction m\u00e9tier commande l\u2019\u00e9dition d\u2019un logiciel :<\/strong><\/em><\/p>\n

      En 2018,\u00a0<\/strong>le cabinet d\u2019avocats Staub & Associ\u00e9s sp\u00e9cialis\u00e9 en droit de l\u2019informatique et des donn\u00e9es personnelles s\u2019est associ\u00e9 \u00e0 un \u00e9diteur de logiciel pour produire une plateforme de pilotage de la mise en conformit\u00e9 au\u00a0RGPD\u00a0Data Legal Drive<\/strong>.<\/p>\n

      Deux ans plus t\u00f4t, la start-up\u00a0DPO consulting<\/strong>\u00a0a \u00e9merg\u00e9 des exp\u00e9riences professionnelles de DPO de sa fondatrice et de ses employ\u00e9s. Face \u00e0 l\u2019inflation r\u00e9glementaire, le cabinet de conseil DPO consulting a \u00e9dit\u00e9 son propre logiciel pour Data Protection\u00a0Officer. Le cabinet se compose \u00e9galement de DPO qui assurent la gouvernance de donn\u00e9es d\u2019entreprises en externe en s\u2019appuyant sur le logiciel\u00a0myDPO<\/strong>.<\/strong><\/p>\n

      La commercialisation d\u2019un logiciel maison incluse dans la fonction m\u00e9tier booste le chiffre d\u2019affaires de ces cabinets.<\/p>\n

      Quand les start-ups ciblent des dispositions du RGPD :\u00a0<\/strong><\/em><\/p>\n

      La start-up\u00a0Onecub<\/strong>\u00a0<\/strong>a fait un choix strat\u00e9gique innovant en\u00a0axant sa solution sur un droit\u202f<\/strong>:\u00a0le droit \u00e0 la portabilit\u00e9.<\/strong>\u00a0Le compte\u00a0Onecub\u00a0permet d\u2019importer et exporter des donn\u00e9es d\u2019un service \u00e0 l\u2019autre gratuitement.\u00a0Onecub\u00a0s\u2019adresse aux particuliers en facilitant le transfert de donn\u00e9es personnelles entre entreprises et\/ou administrations via la blockchain.<\/p>\n

      La start-up\u00a0Fair&Smart<\/strong>\u00a0<\/strong>quant \u00e0 elle se concentre sur la\u00a0protection des donn\u00e9es personnelles dans<\/strong>\u00a0la relation-client<\/strong>. Elle propose deux solutions B2C de collecte des requ\u00eates et des consentements utilisateurs en compl\u00e9ment de son application.<\/p>\n

      Quand les start-ups proposent un package de conformit\u00e9 RGPD complet :\u00a0<\/strong><\/em><\/p>\n

      La start-up\u00a0Datae<\/strong>\u00a0<\/strong>accompagne les entreprises,\u00a0de leur gestion interne des donn\u00e9es personnelles \u00e0 l\u2019auditabilit\u00e9\u00a0par la CNIL\u00a0sur l\u2019application\u00a0du\u00a0RGPD. Le logiciel\u00a0Datae\u00a0pr\u00e9sente les\u00a0fonctionnalit\u00e9s classiques<\/strong>\u00a0d\u2019un logiciel de gouvernance RGPD, auxquelles peuvent s\u2019ajouter des\u00a0prestations compl\u00e9mentaires\u00a0<\/strong>des \u00e9quipes\u00a0<\/strong>de la start-up en audit juridique, audit technique et suivi par un DPO externe.<\/p>\n

      Les solutions de s\u00e9curit\u00e9 mises en \u0153uvre par les start-ups refl\u00e8tent les statistiques globales du radar 2018\u00a0Wavestone :\u00a070% des start-ups cybers\u00e9curit\u00e9 en France r\u00e9adaptent des solutions existantes. Le segment de la\u00a0Privacy\u00a0ne se distingue pas par l\u2019\u00e9mergence de nouvelles solutions ou de nouveaux usages notables. Certaines start-ups misent sur l\u2019apport d\u2019une prestation de conseil ou de simulations d\u2019audit pour consolider leur offre logicielle. A l\u2019avenir, les start-ups souhaitant s\u2019ins\u00e9rer sur ce segment en France devront trouver des solutions diff\u00e9renciantes. La pl\u00e9thore de logiciels de gouvernance RGPD laisse de l\u2019espace pour des solutions techniques innovantes.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

      25 mai 2018, le r\u00e8glement g\u00e9n\u00e9ral sur la protection des donn\u00e9es (RGPD) entre en vigueur.\u00a0Il encadre l\u2019exploitation des donn\u00e9es \u00e0 caract\u00e8re personnel des citoyens europ\u00e9ens. Les entreprises doivent respecter les obligations du RGPD sous peine de sanctions de la CNIL…<\/p>\n","protected":false},"author":21,"featured_media":11475,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/tmpl-one.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[36,3226],"tags":[3299,3076,2505],"coauthors":[807,3074],"class_list":["post-11469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cybersecurity-digital-trust","category-digital-compliance","tag-digital-privacy","tag-radar","tag-start-up"],"acf":[],"yoast_head":"\nLe radar des start-ups cybers\u00e9curit\u00e9 - cadran Privacy - Risk Insight<\/title>\n<meta name=\"description\" content=\"Dans le prolongement du radar des start-ups cybers\u00e9curit\u00e9 2018 Wavestone, passons en revue les start-ups impliqu\u00e9es sur la protection de la vie priv\u00e9e.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.riskinsight-wavestone.com\/2018\/12\/radar-start-ups-privacy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le radar des start-ups cybers\u00e9curit\u00e9 - cadran Privacy - Risk Insight\" \/>\n<meta property=\"og:description\" content=\"Dans le prolongement du radar des start-ups cybers\u00e9curit\u00e9 2018 Wavestone, passons en revue les start-ups impliqu\u00e9es sur la protection de la vie priv\u00e9e.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.riskinsight-wavestone.com\/2018\/12\/radar-start-ups-privacy\/\" \/>\n<meta property=\"og:site_name\" content=\"RiskInsight\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-21T11:42:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-23T13:41:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.riskinsight-wavestone.com\/wp-content\/uploads\/2018\/12\/Fotolia_85992681_Subscription_Monthly_M.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1378\" \/>\n\t<meta property=\"og:image:height\" content=\"1378\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Gabriel Amirault\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gabriel Amirault\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.riskinsight-wavestone.com\/2018\/12\/radar-start-ups-privacy\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.riskinsight-wavestone.com\/2018\/12\/radar-start-ups-privacy\/\"},\"author\":{\"name\":\"Gabriel Amirault\",\"@id\":\"https:\/\/www.riskinsight-wavestone.com\/en\/#\/schema\/person\/6e59709056fa2859e362ae119d5370ca\"},\"headline\":\"Des start-ups opportunistes et audacieuses sans \u00eatre r\u00e9ellement innovantes sur le segment privacy\",\"datePublished\":\"2018-12-21T11:42:30+00:00\",\"dateModified\":\"2021-08-23T13:41:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.riskinsight-wavestone.com\/2018\/12\/radar-start-ups-privacy\/\"},\"wordCount\":1073,\"publisher\":{\"@id\":\"https:\/\/www.riskinsight-wavestone.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.riskinsight-wavestone.com\/2018\/12\/radar-start-ups-privacy\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.riskinsight-wavestone.com\/wp-content\/uploads\/2018\/12\/Fotolia_85992681_Subscription_Monthly_M.jpg\",\"keywords\":[\"Digital privacy\",\"radar\",\"start-up\"],\"articleSection\":[\"Cybersecurity & Digital Trust\",\"Digital Compliance\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.riskinsight-wavestone.com\/2018\/12\/radar-start-ups-privacy\/\",\"url\":\"https:\/\/www.riskinsight-wavestone.com\/2018\/12\/radar-start-ups-privacy\/\",\"name\":\"Le radar des start-ups cybers\u00e9curit\u00e9 - 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