{"id":1750,"date":"2012-04-23T14:04:54","date_gmt":"2012-04-23T13:04:54","guid":{"rendered":"http:\/\/www.solucominsight.fr\/?p=1750"},"modified":"2019-12-30T18:01:42","modified_gmt":"2019-12-30T17:01:42","slug":"quel-avenir-pour-rim-et-le-blackberry","status":"publish","type":"post","link":"https:\/\/www.riskinsight-wavestone.com\/en\/2012\/04\/quel-avenir-pour-rim-et-le-blackberry\/","title":{"rendered":"Quel avenir pour RIM et le Blackberry ?"},"content":{"rendered":"

L\u2019actualit\u00e9 le montre clairement, RIM connait des difficult\u00e9s. Perte de 80% de la valeur de l\u2019action, d\u00e9part des dirigeants historiques, division du r\u00e9sultat par 3, la situation est complexe<\/a>.<\/p>\n

Se pose alors la question de l\u2019avenir du canadien.<\/p>\n

Et cette question commence \u00e0 \u00eatre \u00e9voqu\u00e9e dans plusieurs grandes organisations. Car au-del\u00e0 de fabriquer des terminaux, RIM fournit avant tout un service de messagerie\u00a0 \u00e0 des milliers d\u2019organisations dans le monde. Il est int\u00e9ressant d\u2019\u00e9valuer ce que RIM pourrait devenir dans le futur\u00a0\u00e0 la lumi\u00e8re des derniers mouvements et annonces observ\u00e9s !<\/p>\n

Sc\u00e9nario 1\u00a0: RIM ne rencontre pas le succ\u00e8s avec ses nouvelles offres, ses pertes s\u2019accumulent et il est contraint \u00e0 \u00eatre rachet\u00e9.<\/h2>\n

Ce sc\u00e9nario n\u2019est pas inenvisageable, d\u2019autant plus que le Canada vient d\u2019annoncer qu\u2019il ne s\u2019y opposerait pas<\/a>. Cependant vu le nombre de services sensibles, pour les entreprises mais aussi pour les \u00e9tats, qui reposent sur le Blackberry, un potentiel acheteur devra certainement montrer patte blanche.<\/p>\n

Sc\u00e9nario 2\u00a0: RIM conna\u00eet le succ\u00e8s avec sa nouvelle plate-forme Blackberry 10 et ses nouveaux terminaux.<\/h2>\n

C\u2019est envisageable, m\u00eame si le chemin semble aujourd\u2019hui compliqu\u00e9 pour RIM. En effet, ce qu\u2019il manque le plus \u00e0 l\u2019\u00e9cosyst\u00e8me ce sont des applications. Pour un possesseur de playbook, l\u2019int\u00e9gration des applications Android est certes un plus<\/a> mais ne remplace pas un catalogue de qualit\u00e9 sp\u00e9cifique \u00e0 la plate-forme.<\/p>\n

Sc\u00e9nario 3\u00a0: RIM se mue en un nouvel acteur du march\u00e9 \u00ab\u00a0entreprise\u00a0\u00bb et embrasse la tendance du BYOD.<\/h2>\n

Le canadien pourrait alors abandonner, ou r\u00e9duire fortement, la fabrication de terminaux pour se concentrer sur sa force\u00a0: une part de march\u00e9 et une emprise sans pareil dans les grandes organisations. C\u2019est ce que pourrait lancer penser les derni\u00e8res communications<\/a>.
\nEt les derni\u00e8res annonces de produits vont aussi dans ce sens. La sortie tout d\u00e9but avril de la suite Blackberry Fusion qui permet de g\u00e9rer des parcs de smartphones iOS et Android dans une logique de MDM est clairement un pas dans cette direction<\/a>.<\/p>\n

Pour le BYOD, RIM a con\u00e7u une solution de silo s\u00e9curis\u00e9\u00a0tr\u00e8s bien con\u00e7ue : le Blackberry Balance. Disponible aujourd\u2019hui uniquement pour les terminaux du canadien, \u00a0il pourrait potentiellement \u00eatre \u00e9tendu \u00e0 d\u2019autres plateformes. Et la r\u00e9putation de s\u00e9rieux et de s\u00e9curit\u00e9 de RIM serait alors un vrai plus\u00a0!<\/p>\n

L\u2019avenir nous dira certainement rapidement quel sera le choix de RIM… Les tractations battent leur plein et une refonte de la strat\u00e9gie est en cours. En tous cas, ceci montre clairement que les \u00e9volutions des technologies et des usages sont de plus en plus rapides et qu\u2019il est essentiel de se remettre constamment en cause\u00a0pour progresser quelle que soit notre position.<\/p>\n","protected":false},"excerpt":{"rendered":"

L\u2019actualit\u00e9 le montre clairement, RIM connait des difficult\u00e9s. Perte de 80% de la valeur de l\u2019action, d\u00e9part des dirigeants historiques, division du r\u00e9sultat par 3, la situation est complexe. Se pose alors la question de l\u2019avenir du canadien. Et cette…<\/p>\n","protected":false},"author":15,"featured_media":3381,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/tmpl-one.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3223,36,32,43],"tags":[],"coauthors":[837],"class_list":["post-1750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cloud-next-gen-it-security","category-cybersecurity-digital-trust","category-marketing-relation-client","category-telcos"],"acf":[],"yoast_head":"\nQuel avenir pour RIM et le Blackberry ? - RiskInsight<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.riskinsight-wavestone.com\/2012\/04\/quel-avenir-pour-rim-et-le-blackberry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quel avenir pour RIM et le Blackberry ? - RiskInsight\" \/>\n<meta property=\"og:description\" content=\"L\u2019actualit\u00e9 le montre clairement, RIM connait des difficult\u00e9s. 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